Design can be art. Design can be aesthetics. Design is so simple, that's why it is so complicated.

About Paul Rand

Portrait of Paul Rand

Paul Rand (born Peretz Rosenbaum; August 15, 1914 – November 26, 1996) was an American art director and graphic designer. He is known for his corporate logo designs, including logos for IBM, UPS, Enron, Morningstar, Inc., Westinghouse, ABC, and NeXT. He developed an American Modernist style from European influences and...

More quotations tagged with “design”

To design is to communicate clearly by whatever means you can control or master.

—Milton Glaser

Design is directed toward human beings. To design is to solve human problems by identifying them and executing the best solution.

—Ivan Chermayeff

To dismiss front-end design as mere 'icing' is to jeopardize the success of any site.

—Curt Cloninger

Luck is the residue of design.

—Branch Rickey

A major problem in the development of Elias Howe's sewing machine was the location of the eye of the needle. The inventor was rapidly running out of money and ideas when one night he had a peculiar dream. He was being led to his execution for failing to design a sewing machine for the king of a strange country. He was surrounded by guards, all of whom carried spears that were pierced near the head. Realizing instantly that this was the solution to his problem, Howe woke up and rushed straight to his workshop. By nine o'clock that morning, the design of the first sewing machine was well on the way to completion.

—Bartlett's Book of Anecdotes

completion design

History

11 Jul 2015 Added