It's really hard to design products by focus groups. A lot of times, people don't know what they want until you show it to them.

Steve Jobs

About Steve Jobs

Portrait of Steve Jobs

Steven Paul Jobs (February 24, 1955 – October 5, 2011) was an American businessman, inventor, and investor best known for co-founding the technology giant Apple Inc. Jobs was also the founder of NeXT and chairman and majority shareholder of Pixar. He was a pioneer of the personal computer revolution of...

More quotations from Steve Jobs

More quotations tagged with “design”